According to new research from Valassis, 79% of consumers can be influenced to switch brands by coupons.

Who said coupons are dead? Koupon Media released its annual State of the Industry 2017 report showing strong growth and innovations in the coupon industry.

Retailers are trying hard to catch up with consumer demand for products in-store, online, on mobile and other emerging channels. While 90% of US shopping is still done in-store, the value of online, mobile and other channels is increasing quickly. CB ...

Coupons are still growing in popularity, particularly as digital coupons prove easy to use for consumers and provide marketers with valuable data. Here’s what’s new with coupons. New research from Valassis shows that coupons are still one of the best ...

So do consumers still care about their coupons? Cashback Industry News looks at the latest in coupons, digital coupons and promotions.

We take another look at the competitive world of coupons, vouchers and consumer incentives. They show no signs of dropping in popularity and here’s the latest news and trends with digital coupons and vouchers. In its 2016 State of the ...

Do consumers still care about coupons? It’s a big question for marketers, brand managers, ecommerce developers and, of course, online shoppers. Let’s look at the latest research and developments in traditional and digital coupons. Forrester Research shows coupon redemption is booming with 66 ...

There’s a wideheld opinion that coupons are passé but research and consumer actions say differently. Let us prove the point so you can rethink your marketing strategies by including coupons whether they’re print or digital. A new report from Juniper Research in ...