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State of digital coupons in 2017? Growth & innovation
Who said coupons are dead? Koupon Media released its annual State of the Industry 2017 report showing strong growth and innovations in the coupon industry.
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Cashback News – Aug 17: 8 Startups helping retailers reach customers with digital innovations
Retailers are trying hard to catch up with consumer demand for products in-store, online, on mobile and other emerging channels. While 90% of US shopping is still done in-store, the value of online, mobile and other channels is increasing quickly. CB Insights recently published a fascinating report on 72 companies using technologies like wearables, augmented reality and…
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Cashback News – May 17: What’s trending with coupons?
Coupons are still growing in popularity, particularly as digital coupons prove easy to use for consumers and provide marketers with valuable data. Here’s what’s new with coupons. New research from Valassis shows that coupons are still one of the best tools to customers away from brands to new retailers – 84% of consumers will switch…
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Cashback News – Mar 24: Are consumers still cashing in coupons?
So do consumers still care about their coupons? Cashback Industry News looks at the latest in coupons, digital coupons and promotions.
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Cashback News – Jan 28: Coupons keep e-commerce expanding
We take another look at the competitive world of coupons, vouchers and consumer incentives. They show no signs of dropping in popularity and here’s the latest news and trends with digital coupons and vouchers. In its 2016 State of the Mobile Coupon Industry report, Koupon Media reports mobile coupon usage grew 18% in 2015. The report…
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Cashback News – Jan 5: Do consumers still care about coupons?
Do consumers still care about coupons? It’s a big question for marketers, brand managers, ecommerce developers and, of course, online shoppers. Let’s look at the latest research and developments in traditional and digital coupons. Forrester Research shows coupon redemption is booming with 66 million digital coupons redeemed in 2013, up 141%. According to Luxury Daily, millennials are driving new…
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Cashback News – Dec 18: Who said coupons were past due date?
There’s a wideheld opinion that coupons are passé but research and consumer actions say differently. Let us prove the point so you can rethink your marketing strategies by including coupons whether they’re print or digital. A new report from Juniper Research in the UK says there will be more than 1.05 billion mobile coupon users by 2019, nearly…