Loyalty Programs

Loyalty Programs

Cashback E-Commerce Loyalty Programs

Rakuten shuts down e-commerce legend Buy.com

When Buy.com launched in 1998, the company’s tagline was “The Internet Superstore—Low Prices on Top Brands.” It started selling discount computers and software and quickly added office products, wireless products, ...
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Target circles back to cashback rewards for customers

Target is revamping its customer loyalty program and will launch Target Circle, a free nationwide loyalty program that gives shoppers personalized deals and supports local non-profit organizations. The new ...
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What’s the latest in loyalty programs in 2019?

What do consumers think of loyalty programs in 2019? We’ve got some answers thanks to a new report from HelloWorld. The 2019 Loyalty Barometer Report: What Consumers Think of ...
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E-commerce and retail news roundup

US retail and global e-commerce news roundup includes Walmart, Amazon, Target, Flipkart and more. ...
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Loyalty marketing: Lufthansa, HelloWorld research, Benebit, mobile wallets

Our post starts with a look at airline plans for revenue-based loyalty programs in 2018. A study by HelloWorld shows 64% of consumers still like earning points for ...
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Coupons, gift cards and loyalty programs: Who’s winning with consumers?

Today, we’re looking at the state of digital coupons, gift cards and loyalty programs and how consumers are responding to them. New Forrester research shows 79% of shoppers will ...
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What’s the latest in loyalty programs and promotions?

The loyalty landscape is constantly shifting as bricks-and-mortar and online retailers try to build deeper engagement with consumers.  We’ve got the latest loyalty program news to help you ...
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Are consumers still loyal to loyalty programs?

According to new research from Valassis, 79% of consumers can be influenced to switch brands by coupons. ...
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Are consumers buying gift cards this year?

Is the love affair with gift cards still going strong or have consumers found new places to spend holiday money? Sarah Quinlan, SVP, Market Insights for Mastercard, expects gift card sales to remain strong right through Christmas. ...
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Cashback News: What’s the forecast for holiday gift card sales?

The National Retail Federation said US e-gift card sales reached $7.1 billion in 2015, up 26%. Retail Gift Card Association said 45% of consumers will spend more than the value of their gift card. ...
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